2 billion acquisition of teaching and auxiliary institutions, Qinshang Optoelectronics "out of bounds"

[Text / high-tech LED Xu Chaopeng] Just in the end of 2015, the domestic LED giant Qinshang Optoelectronics (002638) launched a cross-border product called "the most powerful" in the lighting industry: smart lighting - Tianyan K1, the product gives a total of multiple concepts such as "Internet ++, brain, thought, communication, security, cloud platform, big data".

Among them, many functions have been dazzlingly sought after by the industry. The transformation of LED enterprises in the past, the traditional enterprise cross-border has also been rendered increasingly fierce.

However, in 2016, the crossover of diligence did not seem to stop. From the news of yesterday (January 3), Qinshang Optoelectronics released a restructuring plan, disclosed the draft asset purchase, and the company planned to issue shares. And the payment of cash combined to purchase 100% equity of Guangzhou Longwen held by Yang Yong, Huaxia Life Insurance and so on.

Obviously, this protagonist continues to be bold, and this cross-border seems to be more thorough. The semiconductor lighting industry is the focus of Qinshang Optoelectronics, began to transform the education industry, and plans to achieve dual main business layout.

According to the data, Guangzhou Longwen is not the “living face” of the capital market. This education and training institution, which was established in 1999, mainly engaged in extracurricular tutoring in primary and secondary schools, is also popular in the teaching markets of major and medium-sized cities in China. Seeing its advertising logo, it is well known in the field of teaching.

“Through this transaction, Qinshang Optoelectronics is expected to realize the dual main business layout of semiconductor lighting products and K12 (Kindergarten to Grade 12) counseling services, while Longwen is the leading K12 education information consulting service provider in China. On the basis of this, it will also achieve leap-forward development, and it will be significantly improved in terms of business scale, brand building and financing capabilities,” said Qin Shang Optoelectronics.

Looking back at the current cross-border in the LED field, most of the authors can see that many seemingly beautiful cross-border, transformation, upgrades, crowdfunding, e-commerce, etc., after a long time, they have finally fallen into a stage show that is not good. .

As the leading brand in the LED industry, Qinshang Optoelectronics can grasp the opportunity of transformation and upgrading, cater to the strategic opportunity of innovation-driven development, and actively participate in the transformation to develop cross-border products, which is worthy of praise and respect. But it involves a new education industry. It is also a new challenge." A senior person in the industry mentioned.

"With the new 'Eye of the Eyes K1' as an example, it cannot be said that there is no forward-looking and epoch-making strategic vision, but when consumers have not fully accepted new concepts and new ideas, they may take too many detours," the source said.

Perhaps, the huge investment can not return to the reciprocal return, which is not only the sorrow of the capital market, but also the most deadly injury in the transformation process of traditional enterprises.

As China's economy enters a new normal, the growth of LED lighting demand has begun to slow down, and the transformation of LED companies is imminent. In 2015, a number of LED listed companies also achieved cross-border through mergers and acquisitions, and achieved good returns. Qinshang Optoelectronics' cross-border education is intended to achieve the common development of the dual main business. How to integrate and complement the two is the greater test of Qinshang Optoelectronics.

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