Samsung, the pioneer of the display revolution, is driving the arrival of the 75-inch full-screen TV era. "Screen Everywhere" is Samsung's vision for the future, and the company continues to push the boundaries of image quality, color accuracy, and performance. In the early days, Samsung challenged Apple’s 3.5-inch phone obsession with its large-screen mobile devices. Today, it has led the industry into a full-screen era, inspiring other manufacturers to follow. Now, Samsung dominates the 75-inch super-large TV market and is the first to bring the full-screen experience to this size. With advanced technology, Samsung is shaping the future of large screens, redefining industry standards, and setting new trends.
The 75-inch screen is becoming the golden size that delivers an exceptional viewing experience. Before the era of 100-inch or even 150-inch TVs fully arrives, 75 inches stands out as the ideal size that aligns with user preferences. Throughout the history of TV screen sizes, models like 32, 40, 55, and 60 inches have not fully satisfied consumer needs. The 75-inch class combines the best of both viewing angle and spatial distance, making it less affected by viewer distance. This makes it perfect for most home entertainment setups.
With the rapid advancement in TV technology, the required viewing distance for large screens has significantly decreased. Even small living rooms can now accommodate large TVs. When comparing 4K and 1080P resolutions, the pixel density varies greatly. Even if content is not fully 4K, the hardware difference between 4K and 1080P remains significant. According to the China Electronic Video Industry Association’s recommended specifications, for a 2.5m to 3m living room, a 55-inch TV is suggested; for 3m to 3.5m, a 65-inch model is ideal; and for 3.5m to 4m, a 75-inch TV is recommended. Most modern homes fall within these ranges, making the 75-inch screen a practical choice.
Samsung is reshaping the way we watch, from 75 inches all the way up to 146 inches. At CES 2018, Samsung introduced the world’s first home modular TV, The Wall, featuring a massive 146-inch display. Powered by Samsung’s latest MicroLED modular technology, The Wall allows users to customize their setup for any living space. It also supports expansion through connections to other devices, offering endless possibilities. Thanks to Samsung’s expertise in semiconductor and LED technologies, The Wall features ultra-small self-illuminating pixel modules, each capable of producing RGB colors. This innovation brings consumers an unparalleled TV experience.
Innovation is deeply embedded in Samsung’s DNA. From CRT TVs to Q9F Quantum Dot models with AI integration, from small mobile phone screens to the curved full-view displays of the S8 and Note8, from flexible OLED screens to LED movie screens with ten times the brightness of traditional projectors, Samsung has consistently pushed the limits of display technology. Each breakthrough has helped redefine the visual future, setting new benchmarks for the industry.
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