Yesterday, the Ministry of Industry and Information Technology (Ministry of Industry and Information Technology) issued the "Basic Telecommunication Business Operation Permit" to China Radio and Television Network Co., Ltd. (abbreviated as "China Radio and TV"), which also marks that China Radio and TV officially became the fourth country in the country. Home Basic Telecom Operators.
What can SARS do? What impact will it have on the market and users? It has become a focus of attention in the industry for a time.
Main broadband business
According to reports, the State Grid of Broadcasting and Television has received domestic multi-party communication services, domestic Internet virtual private network services, Internet access service services, Internet data center services, network hosting services, call center services, and information service services. Zhangjiao Telecom Business Operation License. However, it lacks the basic telecom service license for the core services of the three major telecom operators.
In March of this year, the State Administration of Radio and TV of China Radio and TV submitted an application for basic telecommunications business license to the Ministry of Industry and Information Technology. Judging from the business content approved this time, the Ministry of Industry and Information Technology approved the State Grid of China Broadcasting Corporation to operate the domestic and international data transmission services and domestic communications facilities service business nationwide.
According to Ma Yuan, deputy director of the Institute of Policy and Economics at the China Institute of Information and Communications, the domestic data transmission service on the Internet is actually a broadband service. The telecom industry is abbreviation of the backbone network business, and the domestic communication facility service business is to provide construction services. Such as leasing licenses, so that it can provide broadband access services to some Internet companies or some large and medium-sized enterprises and institutions.
According to the "Telecommunication Services Catalogue (2015 Edition)" issued by the Ministry of Industry and Information Technology at the end of last year, China's telecom services are divided into basic telecom services and value-added telecom services. Basic telecom services are still divided into the first basic telecom services and the second type. Telecommunication business, and adjusted and detailed IP telephone, cellular mobile communication service, satellite communication service, Internet data transmission service, network access facility service business, etc.
Among them, the Internet domestic data transmission services belong to the second type of basic telecommunication services, also known as fixed network domestic data transmission services. Therefore, the business that Canton Broadcasting currently operates is mainly broadband services.
Limited impact on the three major operators
After the approval of the State Grid of Broadcasting and Television, the industry generally believed that it would help to break the current monopoly of the three major telecom operators for such services as broadband access and further improve the domestic telecom market.
However, judging from the current market structure of the three major telecom operators in the fixed-line broadband market, it is difficult for the State Grid of Broadcasting and Television to have a substantial impact.
According to the data from the Ministry of Industry and Information Technology, the number of fixed broadband subscribers nationwide at the end of 2015 was 213 million. among them,
China Telecom ranked first in terms of 50%, followed by China Unicom (30%) and China Mobile (15%). The remaining 5% are other broadband access providers, including a few local cable companies.
Like wireless networks, the competition among the three existing operators in fixed networks is also becoming increasingly fierce. In particular, after China Mobile obtained a fixed network license last year, China Telecom and China Unicom faced the dual pressure of China Mobile in its mobile business and the tight pursuit of fixed-line broadband services.
For the late start-up of the fixed radio and television network, the market space has been very narrow, and in the face of such competitive intensity is even more insignificant.
Secondly, from a technical point of view, the current CATV network of radio and television is one-way. To achieve broadband services, it must be transformed into a two-way network with upload and download capabilities. However, with regard to the integrated human resources, technology, financial resources, and local radio and television system resource integration capabilities and implementation, it is still difficult to implement, and it will take a long time.
Prof. Kai Kaili, professor of Beijing University of Posts and Telecommunications and senior expert of telecommunication industry, expressed to Tencent Technology that “SARG’s access to the national grid is a good thing, but the gap between the technology and funds of broadcasting and broadcasting and the existing three major telecom operators is too far, and the lack of a market concept is fatal. ."
Of course, broadcasting and television have their own advantages that cannot be ignored. The basic network resources that have spread all over the country for many years, especially the network resources of cable TV homes, are even ahead of the basic telecommunication operators. Wired network operators in some areas, such as Gehua Cable and Oriental Cable, have provided Internet access services.
According to relevant statistics, at present, the national cable TV operators have more than 200 million users. After the triple play trials in more than 50 cities across the country, fixed broadband has reached 10 million subscribers.
Second, another big advantage of Radio and Television is high quality TV content. However, it is necessary to change the existing business strategy because the existing three major operators have already let cable TV users continue to leave the network after the deployment of IPTV. Whether these advantages can be played or not will ultimately depend on the integration of radio and television. From the current point of view, the difficulty is not small.
Although the previous local network integration has achieved some success, it has since established independent companies, and some of them are listed companies. Such as Gehua Cable, Jiangsu Cable and so on. In the secondary securities market, the corresponding company’s valuation is on the order of tens of billions, far exceeding the 4.5 billion registered capital of China Radio and TV Corporation. It cannot be completely integrated with the wholly-owned acquisition model. It is difficult for other companies to form effective integration. According to the planning of the State Grid of Broadcasting and Television, the completion of national integration will take 2020.
According to Tencent Technology, if we roll back 10 years, when the triple play is proposed, SVA can rule out the struggle for interests and there is still an opportunity for effective integration. Now, the telecommunication market is not an industry that can make money lying down.
Decline in tariffs is a trend
For ordinary people, tariffs are the most concerned, and we even hope that everything is free.
Based on the service application scope of China Broadcasting Corporation, the entry of new competitors into the broadband market will benefit consumers. Wen Kui, director of the Department of Information and Communications Development of the Ministry of Industry and Information Technology, also stated that the addition of the State Grid of Broadcasting and Television will help to create competition and accelerate the acceleration of fees and charges.
Taking Beijing as an example, Tencent Technology understands that although the cable operator Gehua Cable's broadband is leased to the telecom operator's network, later entrants will generally lower the original price to attract users, so the tariff is lower than the current operator.
Taking Gehua Broadband 110M products as an example, for two years of 1980 yuan, the monthly average tariff is reduced to 83 yuan. Beijing Telecom 50M product is 1300 yuan a year, the rate and price are less than Gehua Cable; Beijing Unicom 50M products 1780 yuan a year, but buy 18 months to send 6 months, the equivalent of 1780 yuan package for two years, the price is slightly better Gehua Wired, but the speed is half of it.
Analysts believe that the State Grid of Broadcasting and TV is the market entity of the national cable television network participating in the "Triple Play", and will have the resources to integrate the resources of the domestic broadcast and television network and use existing network facilities to provide users with low-cost broadband access. service.
Previously, in order to further reduce tariffs, the country launched a virtual operator. In this regard, the new tariff models such as zero monthly rent, no roaming, and uncleared traffic, which were launched in the trial period of 42 virtual operators, have indeed prompted basic operators to make corresponding changes.
Since then, the country has continued to open broadband business licenses to private capital. The first three companies are: Suning Cloud Business, Great Wall Broadband and ChinaNetCenter, and there is no business yet. Now the State Grid of Broadcasting and Television has also joined the broadband camp. From a long-term perspective, it is an inevitable trend to promote the further reduction of tariffs.
However, as mentioned above, the successful completion of the integration of China Broadcasting Corporation is the most critical step.
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